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HAY
Get 20% off HAY lighting and rugs!
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About a Chair
Discover now!
Tray Table
Mags
Accessoires
Strap mirror

Wonderfully homely

Since 2002, HAY has been designing down-to-earth interiors with a 50s and 60s look with clean lines and natural materials

HAY - Palissade Garden Bench
  • Black
  • Green
  • Grey
  • Red
  • White
HAY
Palissade Garden Bench
Estimated in stock: 2026-01-09
€ 384,00
RRP € 519,00
-26%
Promotion
HAY - Tray Coffee Table High Gloss L
  • Brown
HAY
Tray Coffee Table High Gloss L
in Stock
€ 185,00
RRP € 255,00
-27%
Promotion
HAY - Barro Plate Ø 18cm Set of 2
  • Green
  • White
HAY
Barro Plate Ø 18cm Set of 2
in Stock
from € 27,00
RRP € 39,00
-31%
Promotion
HAY - Arcs Serving Trolley Low
  • Blue
  • Green
  • Beige
HAY
Arcs Serving Trolley Low
in Stock
from € 226,00
RRP € 289,00
-22%
Promotion
HAY - Crayon Rug 140x200cm
  • Beige
HAY
Crayon Rug 140x200cm
in Stock
€ 318,00
RRP € 489,00
-35%
Promotion
HAY - Peas Random Rug 200x140cm
  • Grey
  • Beige
HAY
Peas Random Rug 200x140cm
in Stock
from € 387,00
RRP € 539,00
-28%
Promotion
HAY - Tamoto Bed 160x200cm
  • Beige
  • Black
  • Green
HAY
Tamoto Bed 160x200cm
in Stock
from € 1.237,00
RRP € 1.649,00
-25%
HAY - Barro Plate Ø 24cm Set of 2
  • White
  • Green
  • Blue
HAY
Barro Plate Ø 24cm Set of 2
in Stock
€ 32,00
RRP € 49,00
-35%
Promotion
HAY - Colour Crate Recycled XL
  • White
  • Green
  • Grey
  • Red
HAY
Colour Crate Recycled XL
in Stock
from € 32,00
RRP € 49,00
-35%
Promotion
HAY - Colour Crate Lid M
  • White
  • Blue
  • Red
  • Beige
  • Purple
  • Green
  • Grey
  • Pink
  • Yellow
HAY
Colour Crate Lid M
in Stock
from € 29,00
RRP € 45,00
-36%
Promotion
HAY - Ice Cube Tray
  • Blue
HAY
Ice Cube Tray
in Stock
from € 15,00
RRP € 19,00
-21%
Promotion
HAY - Été Duvet Cover 200x200cm
  • Blue
  • Yellow
  • Green
HAY
Été Duvet Cover 200x200cm
in Stock
from € 111,00
RRP € 139,00
-20%
HAY - Colour Storage Box L Magnetic
  • Grey
HAY
Colour Storage Box L Magnetic
in Stock
€ 14,00
RRP € 19,00
-26%
Promotion
HAY - Shim Side Table Ø 45cm
  • Red
  • Yellow
  • Grey
HAY
Shim Side Table Ø 45cm
in Stock
from € 156,00
RRP € 195,00
-20%
HAY - Été Pillowcase 63x60cm
  • Yellow
  • Blue
  • Green
HAY
Été Pillowcase 63x60cm
in Stock
from € 15,00
RRP € 19,00
-21%
Promotion
HAY - Mega Dot Blanket 235x245cm
  • Grey
HAY
Mega Dot Blanket 235x245cm
in Stock
€ 219,00
exclusive
HAY - Common Paper Lampshade Ø42cm
  • White
HAY
Common Paper Lampshade Ø42cm
in Stock
€ 31,00
RRP € 39,00
-21%
Promotion
HAY - Connect Bed Frame 90x200cm
  • White
  • Red
  • Blue
  • Grey
HAY
Connect Bed Frame 90x200cm
in Stock
from € 584,00
RRP € 649,00
-10%
Promotion
HAY - Arcs Candle Holder S
  • Silver Silver
  • Green
  • Blue
HAY
Arcs Candle Holder S
in Stock
from € 29,00
RRP € 45,00
-36%
Promotion
HAY - Outline Duvet Cover 135x200cm
  • Blue
  • Pink
HAY
Outline Duvet Cover 135x200cm
in Stock
from € 92,00
RRP € 115,00
-20%
HAY - Twist Floor Lamp
  • White
HAY
Twist Floor Lamp
in Stock
€ 560,00
RRP € 709,00
-21%
Promotion
HAY - Sobremesa Serving Bowl L
  • Yellow
  • White
HAY
Sobremesa Serving Bowl L
in Stock
€ 52,00
RRP € 65,00
-20%
Promotion
HAY - Palissade Cone Garden Table Ø70cm
  • Grey
  • Green
  • White
  • Red
HAY
Palissade Cone Garden Table Ø70cm
Estimated in stock: 2026-01-09
from € 397,00
RRP € 549,00
-28%
Promotion
HAY - Bonbon Shade 380
  • Pink
  • Multi Multi
HAY
Bonbon Shade 380
in Stock
€ 551,00
RRP € 689,00
-20%
Promotion
HAY - Diamond Paper Lampshade
  • White
HAY
Diamond Paper Lampshade
in Stock
from € 32,00
RRP € 45,00
-29%
Promotion
HAY - Loop Stand Table Reinforcement
  • Black
  • White
HAY
Loop Stand Table Reinforcement
in Stock
from € 179,00
exclusive
HAY - Check Bath Towel 70x136cm
  • Green
  • Blue
  • Purple
  • Brown
HAY
Check Bath Towel 70x136cm
in Stock
€ 55,00
exclusive
HAY - Layout 211 Armchair
  • Green
  • Blue
  • Yellow
  • Black
  • White
  • Red
  • Grey
HAY
Layout 211 Armchair
in Stock
€ 289,00
exclusive
HAY - J104 Chair Oak
  • Beige
  • Brown
HAY
J104 Chair Oak
in Stock
from € 289,00
RRP € 399,00
-28%
Promotion
HAY - Mags Soft 3 Seater Sofa Low Armrest 278.5x103.5x67cm
  • Grey
HAY
Mags Soft 3 Seater Sofa Low Armrest 278.5x103.5x67cm
in Stock
from € 3.680,00
exclusive
HAY - Duo Pillowcase 63x60cm
  • Beige
  • Green
  • Grey
  • Purple
HAY
Duo Pillowcase 63x60cm
in Stock
from € 12,40
RRP € 19,00
-35%
HAY - X-Line Outdoor Chair
  • Black
  • Blue
  • Green
  • Red
  • White
HAY
X-Line Outdoor Chair
in Stock
from € 157,00
RRP € 199,00
-21%
HAY - Dog Travel Blanket 80x80cm
  • Red
  • White
  • Purple
HAY
Dog Travel Blanket 80x80cm
in Stock
from € 55,00
RRP € 69,00
-20%
Promotion
HAY - Crayon Rug 170x240cm
  • Beige
HAY
Crayon Rug 170x240cm
in Stock
€ 535,00
RRP € 709,00
-25%
Promotion
HAY - Colour Carpet
  • Multi Multi
HAY
Colour Carpet
Estimated in stock: 2026-01-02
€ 1.003,00
RRP € 1.349,00
-26%
Promotion
HAY - J41 Chair Beech
  • Black
  • White
  • Grey
  • Green
  • Beige
HAY
J41 Chair Beech
Estimated in stock: 2025-12-30
from € 272,00
RRP € 345,00
-21%
Promotion
HAY - Colour Crate Square M Recycled
  • Yellow
  • Red
  • Grey
  • Green
  • Blue
  • Beige
  • Purple
HAY
Colour Crate Square M Recycled
in Stock
from € 9,00
RRP € 14,00
-36%
Promotion
HAY - Palissade Dining Park Bench In/In Set of 2
  • Grey
HAY
Palissade Dining Park Bench In/In Set of 2
in Stock
€ 1.724,00
RRP € 2.298,00
-25%
HAY - Raw No 2 Rug 170x240cm
  • Beige
  • Green
  • Grey
HAY
Raw No 2 Rug 170x240cm
in Stock
€ 629,00
exclusive
HAY - Check Rug 170x240cm
  • Beige
  • Black
  • Blue
  • Green
HAY
Check Rug 170x240cm
in Stock
from € 370,00
RRP € 519,00
-29%
Promotion
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Collections by HAY

Discover unique furniture creations by HAY

Scandinavian furniture design is known and loved around the world, and HAY is no exception. Although this Danish label is still young, it has long since conquered our hearts. Its philosophy is to offer high-quality furniture at a fair price and to use well-known masterpieces as inspiration for its contemporary designs. Read here to learn more about this manufacturer, including its affiliated designers and much more. Of course you can also browse and order HAY furniture online at AmbienteDirect.

What makes this brand so special?

  1. Fun and passion:
    Company founder Rolf Hay had no special connection to furniture as a child. This interest only developed when he came to Germany after completing his school-leaving exams – and is now stronger than ever. Rolf Hay designs furniture with a unique passion. Of course, this also applies to the designers with whom the label collaborates. Their joy of creating is reflected in all HAY furniture, which is friendly, aesthetic and functional.
  2. Diversity:
    The Danish company offers a wide range of products. In addition to chairs, armchairs, sofas and tables, HAY also offers textiles such as bed linen and rugs. There is even a range of HAY accessories, including document folders and clothes hanger sets, which you can also buy at AmbienteDirect.

The essence of HAY?

The goal of HAY is to breathe new life into Danish furniture from the 1950s and 1960s. During this period, Denmark was considered the world leader in designer furniture. In addition, the look, comfort and price must also be right – this is especially important to Rolf Hay. Find out more about him and the other creative minds behind this prestigious brand.

About the founder

Contrary to expectations, Rolf Hay's first brush with classic Danish designer furniture didn't take place in his home country. He actually discovered it at the IMM furniture fair in Cologne, Germany. He was working in a Danish pine furniture store in Hanover, which was why he visited the exhibition in the first place. Rolf Hay was so enthusiastic about the designer furniture from his home country that he wanted to find out all about it. Peter Biehl, the former agent for the designer furniture brand Montana, became his tutor. Rolf Hay's journey then led him to the design companies Gubi and Paustian in Copenhagen, where he continued his apprenticeship. He also met his future wife at Gubi – the couple now manages the creative side of the business, while the commercial aspects are the responsibility of Troels Holch Povlsen, owner of the successful Danish fashion brand Bestseller. Hay and Povlsen first met on a job furnishing a house. Chance, luck or destiny? Povlsen liked Rolf Hay's interior design ideas so much that he was determined to establish a furniture brand with him. In 2002, they founded the company HAY in Horsens, Denmark. Just one year later, the first HAY furniture collection was presented at IMM in Cologne. Rolf Hay's interior designs reflect the essentials; designer names and a holistic concept are less important to him. Instead, he largely focuses on the products themselves, which should be comfortable, durable and affordable – simply made for people!

The brand collaborates with these designers

Of course, visual appearance also plays an important role for the founder of HAY. It doesn't matter to him whether a good design comes from an established star designer like Ronan Bouroullec or a young no-name talent. If the design object is well-made, comfortable and affordable, it becomes a HAY product – regardless of who created it. Discover furniture from various designers in our online shop, for example:

Classic products you really should know about

From furniture to accessories, HAY offers almost everything you need for a successful interior design:

  • Chairs
  • Armchair
  • Sofas
  • Stool
  • Tables
  • Lights
  • Huge range of outdoor furniture
  • And much more

Anyone who gets to know this Danish company will discover numerous famous creations. Some of its products are already true designer classics:

  • DLM Side Table
  • Nobody Chair
  • Blow Lounge Chair
  • Pinocchio Rug
  • And many more

There is lots to discover in the AmbienteDirect product range, including interior fittings, outdoor furniture, lamps and decorative designer pieces from the HAY brand. In addition, you will get to know its stylish collections and promising partnerships:

  1. Copenhague collection:
    The brothers Ronan and Erwan Bouroullec designed a series of tables and chairs for HAY in 2012. This furniture is characterised by reduced lines, everyday designs and inviting looks – sprinkled with an original, premium character.
  2. About a Chair collection:
    Created by Hee Welling, this series is already a classic. The designer has reinterpreted the shell chair with a focus on simplicity and diversity. There is a matching frame and the right colour for every occasion.
  3. Wrong for HAY:
    The company's design collaboration with Sebastian Wrong is unique – this artist brings a breath of fresh air from London. His designer lamps, furniture and textiles for HAY are contemporary, creative and honest.

 

By the way, anyone planning a trip to Denmark can admire the furniture brand's collections and products at HAY House. This duplex building acts as a showroom and reflects the Scandinavian label's down-to-earth style. It mixes traditional and modern elements, foregoes a shop window and makes up for this with a welcoming and appealing atmosphere. The company also has its own stores worldwide. In addition, the HAY designer pieces are distributed by various dealers, including AmbienteDirect.