HAY

Get 20% discount on the entire Mags and Quilton Sofa collections

Wonderfully homely

Since 2002, HAY has been designing down-to-earth interiors with a 50s and 60s look with clean lines and natural materials

HAY

Palissade Garden Chair

in Stock

268,00 €

RRP 339,00 €

-21%

Promotion

HAY

Palissade Lounge Chair Low

in Stock

from 465,00 €

RRP 589,00 €

-21%

Promotion

HAY

Mags Soft 2,5 Seater Sofa Leather 238x103.5x67cm

in Stock

6.080,00 €

RRP 7.600,00 €

-20%

Promotion

HAY

Mags Sofa Modules Leather

in Stock

2.280,00 €

RRP 2.850,00 €

-20%

Promotion

HAY

Mags 2,5 Seater Sofa 228x95.5x67cm

4-6 weeks

from 2.560,00 €

RRP 3.200,00 €

-20%

Promotion

HAY

T12 Conference Table Laminate

4-6 weeks

2.049,00 €

exclusive

HAY

New Order Sideboard With Tray 300x79.5cm

4-6 weeks

1.740,00 €

exclusive

HAY

New Order Shelf With Tray 150x79.5cm

6-8 weeks

1.020,00 €

exclusive

HAY

About a Chair AAC 53 Swivel Chair height adjustable

4-6 weeks

from 849,00 €

exclusive

HAY

New Order Trays 200x34x8cm

in Stock

236,00 €

RRP 315,00 €

-25%

HAY

Mags 9 Cushion 55x48cm

4-6 weeks

from 168,00 €

RRP 210,00 €

-20%

Promotion

HAY

Hee Lounge Chair

in Stock

from 228,00 €

RRP 315,00 €

-28%

Promotion

HAY

Hang Coat Hanger Set of 5

in Stock

13,00 €

RRP 19,00 €

-32%

Promotion

HAY

Revolver Bar Stool Low

in Stock

from 190,00 €

RRP 259,00 €

-27%

Promotion

HAY

Hackney 3-Seater Sofa

6-8 weeks

4.459,00 €

exclusive

HAY

Mags Sofa Module Lounge Left 132,5x95,5cm

in Stock

from 1.160,00 €

RRP 1.450,00 €

-20%

Promotion

HAY

Copenhague CPH190 Desk

4-6 weeks

1.249,00 €

exclusive

HAY

About a Table AAT20 Linoleum Table Top Ø100cm

4-6 weeks

1.349,00 €

exclusive

HAY

Flowerpot With Saucer L

in Stock

from 19,00 €

RRP 29,00 €

-34%

Promotion

HAY

About a Table AAT 10 Dining Table Laminate Top

4-6 weeks

from 1.849,00 €

exclusive

HAY

Mags Soft 3 Seater Sofa Right 334x153x67cm

6-8 weeks

4.224,00 €

RRP 5.280,00 €

-20%

Promotion

HAY

Bella Side Table ØxH 60x32cm

in Stock

from 216,00 €

RRP 299,00 €

-28%

Promotion

HAY

Peas Rug 200x140cm

in Stock

from 348,00 €

RRP 559,00 €

-38%

Promotion

HAY

Mags 2 Seater Sofa 194x95.5x67cm

in Stock

from 2.160,00 €

RRP 2.700,00 €

-20%

Promotion

HAY

Woody Column Low Shelf

4-6 weeks

355,00 €

exclusive

HAY

Bella Side Table ØxH 60x39cm

Estimated in stock: 2026-04-13

from 216,00 €

RRP 299,00 €

-28%

Promotion

HAY

Bella Coffee Table ØxH 45x49cm

in Stock

from 199,00 €

RRP 275,00 €

-28%

Promotion

HAY

Hee Bar Stool High

in Stock

from 231,00 €

RRP 285,00 €

-19%

Promotion

HAY

Woody Column High Shelf

in Stock

499,00 €

exclusive

HAY

Mags 3 Seater Sofa 321x127.5x67cm

in Stock

from 3.400,00 €

RRP 4.250,00 €

-20%

Promotion

HAY

Hee Dining Chair

in Stock

from 204,00 €

RRP 275,00 €

-26%

Promotion

HAY

Colour Carpet

2-4 weeks

1.214,00 €

RRP 1.399,00 €

-13%

Promotion

HAY

About a Chair AAC 11 Swivel Chair Upholstered

4-6 weeks

565,00 €

exclusive

HAY

Tray Side Table M

in Stock

151,00 €

RRP 209,00 €

-28%

Promotion

HAY

Loop Stand Hall Wardrobe 45x150x39cm

in Stock

from 199,00 €

RRP 255,00 €

-22%

Promotion

HAY

DLM Side Table

in Stock

from 163,00 €

RRP 219,00 €

-26%

Promotion

HAY

Tray Side Table L

in Stock

from 173,00 €

RRP 239,00 €

-28%

Promotion

HAY

Pinocchio Rug

in Stock

from 301,00 €

RRP 419,00 €

-38%

Promotion

HAY

Tray Coffee Table

in Stock

from 185,00 €

RRP 255,00 €

-27%

Promotion

HAY

DLM Side Table XL

in Stock

from 187,00 €

RRP 259,00 €

-28%

Promotion

838 of 923 products

Collections by HAY

Discover unique furniture creations by HAY

Scandinavian furniture design is known and loved around the world, and HAY is no exception. Although this Danish label is still young, it has long since conquered our hearts. Its philosophy is to offer high-quality furniture at a fair price and to use well-known masterpieces as inspiration for its contemporary designs. Read here to learn more about this manufacturer, including its affiliated designers and much more. Of course you can also browse and order HAY furniture online at AmbienteDirect.

What makes this brand so special?

Fun and passion:
Company founder Rolf Hay had no special connection to furniture as a child. This interest only developed when he came to Germany after completing his school-leaving exams – and is now stronger than ever. Rolf Hay designs furniture with a unique passion. Of course, this also applies to the designers with whom the label collaborates. Their joy of creating is reflected in all HAY furniture, which is friendly, aesthetic and functional.
Diversity:
The Danish company offers a wide range of products. In addition to chairs, armchairs, sofas and tables, HAY also offers textiles such as bed linen and rugs. There is even a range of HAY accessories, including document folders and clothes hanger sets, which you can also buy at AmbienteDirect.

The essence of HAY?

The goal of HAY is to breathe new life into Danish furniture from the 1950s and 1960s. During this period, Denmark was considered the world leader in designer furniture. In addition, the look, comfort and price must also be right – this is especially important to Rolf Hay. Find out more about him and the other creative minds behind this prestigious brand.

About the founder

Contrary to expectations, Rolf Hay's first brush with classic Danish designer furniture didn't take place in his home country. He actually discovered it at the IMM furniture fair in Cologne, Germany. He was working in a Danish pine furniture store in Hanover, which was why he visited the exhibition in the first place. Rolf Hay was so enthusiastic about the designer furniture from his home country that he wanted to find out all about it. Peter Biehl, the former agent for the designer furniture brand Montana, became his tutor. Rolf Hay's journey then led him to the design companies Gubi and Paustian in Copenhagen, where he continued his apprenticeship. He also met his future wife at Gubi – the couple now manages the creative side of the business, while the commercial aspects are the responsibility of Troels Holch Povlsen, owner of the successful Danish fashion brand Bestseller. Hay and Povlsen first met on a job furnishing a house. Chance, luck or destiny? Povlsen liked Rolf Hay's interior design ideas so much that he was determined to establish a furniture brand with him. In 2002, they founded the company HAY in Horsens, Denmark. Just one year later, the first HAY furniture collection was presented at IMM in Cologne. Rolf Hay's interior designs reflect the essentials; designer names and a holistic concept are less important to him. Instead, he largely focuses on the products themselves, which should be comfortable, durable and affordable – simply made for people!

The brand collaborates with these designers

Of course, visual appearance also plays an important role for the founder of HAY. It doesn't matter to him whether a good design comes from an established star designer like Ronan Bouroullec or a young no-name talent. If the design object is well-made, comfortable and affordable, it becomes a HAY product – regardless of who created it. Discover furniture from various designers in our online shop, for example:

Classic products you really should know about

From furniture to accessories, HAY offers almost everything you need for a successful interior design:

Chairs
Armchair
Sofas
Stool
Tables
Lights
Huge range of outdoor furniture
And much more

Anyone who gets to know this Danish company will discover numerous famous creations. Some of its products are already true designer classics:

DLM Side Table
Nobody Chair
Blow Lounge Chair
Pinocchio Rug
And many more

There is lots to discover in the AmbienteDirect product range, including interior fittings, outdoor furniture, lamps and decorative designer pieces from the HAY brand. In addition, you will get to know its stylish collections and promising partnerships:

Copenhague collection:
The brothers Ronan and Erwan Bouroullec designed a series of tables and chairs for HAY in 2012. This furniture is characterised by reduced lines, everyday designs and inviting looks – sprinkled with an original, premium character.
About a Chair collection:
Created by Hee Welling, this series is already a classic. The designer has reinterpreted the shell chair with a focus on simplicity and diversity. There is a matching frame and the right colour for every occasion.
Wrong for HAY:
The company's design collaboration with Sebastian Wrong is unique – this artist brings a breath of fresh air from London. His designer lamps, furniture and textiles for HAY are contemporary, creative and honest.

By the way, anyone planning a trip to Denmark can admire the furniture brand's collections and products at HAY House. This duplex building acts as a showroom and reflects the Scandinavian label's down-to-earth style. It mixes traditional and modern elements, foregoes a shop window and makes up for this with a welcoming and appealing atmosphere. The company also has its own stores worldwide. In addition, the HAY designer pieces are distributed by various dealers, including AmbienteDirect.