Rashid is best known for bringing his democratic design sensibility to the masses. Designing for an impressive array of clients from Alessi to Georg Jensen, Umbra to Prada, Miyake to Sony, Karim is radically changing the aesthetics of product design and the very nature of the consumer culture. He has had some 2500 objects put into production to date. His designs of the Morimoto restaurant in Philadelphia and the award-winning Semiramis Hotel in Athens have successfully expanded Karim's scope to include the realm of architecture and interior design.
Karim was honored with the title of 2007 Cooper Hewitt National Design Awards Product Design Finalist, the 2006 Honorary Doctorate from the Ontario College of Art and Design, the 2005 Honorary Doctorate from Corcoran College, the Sleep05 European Hotel Design Award, and the 2005 Pratt Legends Award. Karim has also won the prestigious I.D. Magazine Annual Design Review, Red Dot Design Award, and Chicago Athaneum Good Design Award numerous times throughout his career.
His work is in the permanent collections of 14 Museums worldwide including New Yorks Museum of Modern Art (MoMA) and SFMoMA and he exhibits art in various galleries.
Karim was an associate professor of industrial design for 10 years and is now a frequent guest lecturer at universities and conferences globally.