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All about AmbienteDirect

Welcome to the world of Design

We are design pioneers in the online world. For Ambiente Direct is Germany’s first online shop of the design trade. As early as 1998, our company launched as a retailer of design furniture, lighting, and accessories. Ever since we have grown continually into a medium-sized enterprise. The proud number of over 400,000 satisfied customers agrees with our pioneer work. We ship exclusive products to design enthusiasts in many European countries every day. We are continually working on our performance and offer our services in many different languages to guarantee our customers the best shopping experience. In our state-of-the-art logistics center in Laatzen, Germany, we have a permanent stock of 25,000 products to guarantee quick delivery times.


  •  Fair retail prices / only original branded goods
  • Careful quality inspections / high safety standards
  • Reliable service / short delivery times
  • State-of-the-art warehouse south of Hanover, Germany



Our specialty is exclusive furniture, as well as lighting and accessories by renowned labels, which we offer in our online shop and in the AmbienteDirect Store in Munich, Germany. Our selection features a wide range of products and spans from classic to trendsetting designs. This way, we can cater to any taste with unique design pieces. Our selection includes 200 internationally renowned manufacturers, like Vitra, Knoll, or Cassina. Our special competence lies in multi-channel shopping: With AmbienteDirect, we want to offer exclusive indoor and outdoor brands an attractive, stylish platform and at the same time give design aficionados the opportunity to experience and acquire the sought-after pieces in a comfortable and easy manner – offline as well as online.

Our Philosophy

Our world of design is based on experience and competence gathered in the design trade over the past years. The three pillars of our success: Exclusive design goods, comfortable multi-channel shopping, and individual service.

We exclusively carry original branded goods, which we sell at fair prices. One of our top priorities is quality: We only offer you what we like ourselves and what convinces us with its design as well as its processing. This is also expressed by our motto “the home of modern living”. For a modern home is distinguished by the fact that it reflects its inhabitants’ attitude towards life, fulfilling increased demands for aesthetics and high quality.

The multi-channel concept is the ideal way for us to be able to offer design enthusiasts high-quality products both online and in store and comfortable access to our world of design. Besides looking through our online shop, you have the possibility to browse through 5,000 square metres of various departments in the AmbienteDirect Store in Munich, Germany. This shop-in-shop concept is unique in the furniture sector.

We promise our customers professional, competent, and individual service. A personal consultation – via our service hotline or on-site in our AmbienteDirect Store – is just as important to us as the quick, easy delivery of our products. This is why we use a state-of-the-art warehouse south of Hanover, Germany, which offers space for tens of thousands of design pieces on around 50,000 square meters. Safety and data privacy are fundamental values at AmbienteDirect. Our online shop is equipped with the most current safety standards to make your shopping experience not just comfortable, but also as safe as possible.

Our Awards


· “Top Shop 2022“ in the category "Living" | Computer Bild
· "Best Online Shops 2022" (customer satisfaction) – 2nd place in the category "Design Furniture" | FOCUS
· "Germany’s Best Online Retailer“ in the category “Design Furniture” | Handelsblatt
· "Premium Online Shops 2022" in the category "Designer Furniture & Home Office" | DIE ZEIT

· „Germany's Top Deal" (customer satisfaction) | FOCUS
· „Germany’s Best Online Retailer“ - 3rd place in the category “Design Furniture” | Handelsblatt

· "Best Online Shop 2021" in the category "Design Furniture" | FOCUS
· "Top Shop 2021" in the category "Living" | Computer Bild
· "Best Online Shopping Sites" - 2nd place in the category "Premium Furniture" | fr. CAPITAL

Our Media Partners

AmbienteDirect works closely with established magazines and platforms from the living and lifestyle sector,
emphasising our design competence.

· AD
· Schöner Wohnen
· H.O.M.E
· ELLE Decoration
· Stylepark: Online platform and magazine for design and architecture